Digital PR Director

North Star Inbound
Full Time
Posted 30+ days ago
Job description

About us:

North Star Inbound is an award-winning content marketing agency. We grow organic traffic and authority for our clients’ websites by creating awesome and authoritative content and outreach campaigns. Our campaigns outperform because we put the best content in front of the right audiences even in the most competitive niches. Our work has been featured on NBCNews, Forbes, The Washington Post, Ad Age, PRWeek, the Huffington Post, Business Insider, US News, Moz, Search Engine Land, and, among others. We’ve helped our clients build their traffic and their brand with content and SEO. Our clients range from ambitious startups to beloved brands.

We are a woman, LGBTQIA, and Latinx-owned company that believes diversity makes us better at what we do. We strongly encourage people who identify as members of minority groups to apply.

About the role:

North Star Inbound is seeking a Digital PR Director to help us build a team of PRs to support our growth. The key to our success is the quality of our content. We’re looking for someone who can lead and teach all phases of our digital PR service offering. The ideal candidate feels equally at home developing talent, ideating and creating client campaigns, and diving into operations.


  • Train and develop PRs to support our growing team
  • Lead process improvements within the PR service offering, organization, and structure to improve client results and profitability
  • Contribute to sales through pitches and strategy development
  • Generate creative and compelling ideas to develop into PR campaigns
  • Work with designers, writers, and editors to manage project timelines
  • Lead and mentor a team of internal and external team members

Required Skills:

  • 4+ years working in an agency or similar PR environment
  • 4+ years executing surveys and other formats for digital PR content creation
  • Experience managing at least 3 direct reports
  • Enthusiasm for all things PR
  • Strong project management skills
  • Proven talent development ability
  • Sound news judgment
  • Close attention to detail
  • Near perfect grammar

Preferred Skills:

  • Basic knowledge of keyword research for on-page SEO
  • Understanding of off-page SEO concepts
  • Experience working with SurveyMonkey, Tableau

How to apply:

To apply for this position, please provide

  • Your resume
  • A brief cover letter with a catchy headline
  • At least one example of PR campaign that you have produced

Benefits we provide:

  • Health, vision, and dental benefits
  • 401(k) with matching
  • Paid holidays
  • PTO
  • Bonuses for client referrals
  • Ultimate flexibility as we are a fully remote office.

This is a remote position.

North Star Inbound is an equal opportunity employer.


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